Wendt Among Top 50 Women Led Businesses in Florida

ImageWendt Productions Recognized as Top 50 Women-Led Businesses in Florida

 

(Miami, FL) – Susan Wendt, president of Wendt Productions, was recognized (March 30, 2012) as one of the top women-led businesses in Florida by The Commonwealth Institute South Florida during their annual awards presentation in Miami.

Wendt ranked 17th on the list of women-led business. The recognition was part of a program that includes results of a statewide survey to understand business challenges that women leaders are currently facing. Among the findings:

  • The majority of women business leaders are experiencing heightened levels of pressure as they assume more job responsibilities including marketing, sales and human resources.
  • Women leaders are following national legislation more closely and indicate they are aware of the impact it will have on their business.
  • Women leaders are embracing technology by utilizing online media such as corporate websites and social media to promote their businesses.

Susan Wendt led her company through a transformation in the past decade to becoming a premier resource for strategy and trend forecasting for Reward Programs, Consumer Incentives, Trade Show Premiums and Campaign Fulfillment. The company has attained state MBE and national DBE diversity certifications.

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Consumer Electronics Show Wrap Report

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Road warriors have a tongue in cheek joke about getting a wake-up call and asking what city is this. After a grueling week in Las Vegas at the massive Consumer Electronics Show, I’m wondering whether I got off the plane in Detroit for the Auto Show.

Ford, Audi, Mercedes, Ferrari, and Porsche are here making major keynote presentations and showing off concept cars that are usually reserved for the Motor City. Dr. Dieter Zetsche, head of Daimler AG and Mercedes offered this insight.

“As much as a smartphone can be more than just a tool for communication, a smart car can be more than a means of transportation. Precisely at the interfaces between communication and mobility, vast potential for innovation lies dormant, and we intent to tap it.”

Ford revealed their 2013 Fusion Energi car with a camera imbedded in the windshield that alerts a driver to unintentional lane drifting. Mercedes is showing off one of the themes from the show, a heads up display that uses sensors to eliminate buttons and switches on a dash. We saw a number of electric car charging stations for homes, condos and the workplace. The electric car revolution is happening in this decade. New office space or plant design should include provisions for employee car recharging.

ImageFor your corporate boardroom, two noteworthy items. Sharp TV is out next month with the Aquos Board, 60 – 70 – 80 inch backlit touch screen panels built on Microsoft based interactive software for collaborative meetings, presentations, video conferences and interactive digital signage.

Sharp also is bringing to market a TV that cuts the cord. The Freestyle Series 20 – 32 -40 – 60 inch screens are ultra thin and ultra light and use Wi-Fi to connect to cable. This opens up numerous retrofit designs for home, office, your boat or RV, even the man cave.

If you are looking for a truly show stopping interactive display, check out MultiTouch Americas. www.multitou.ch.  The website video is impressive. I’m sure they are pricey but turn your best creative loose and prepare to inspire and lead.

ImageUsing iPads for tradeshows? Checkout the adjustable security stand from a company called Maclocks.com Cleanly designed, classy and a good way to leave the unitsunattended without them walking off.

Smartphones and thin laptops dominate the show here. The industry now acknowledges that the lifespan of a smartphone is 90 days before the next great device comes to market. Unless you are Apple, and then once a year for a product refresh works just nicely. Here at the show there is a mind-numbing 120,000 square feet of iPhone case displays. Half are geared for fashion, the other half for protecting those of us who are accident prone from dropping or getting the phones wet.

ImageOn that topic, one of the more useful handouts I received was  The Loksak. Don’t let the ziplock looking bag fool you. It just won military approval. Slide your cellphone or iPad into the LokSak andits certified waterproof to 60 meters. There is place for imprint on the sak as well as a card insert. Wendt will have these in our promotional product inventory.

ImageFrom Innergie, a Magic Cable, 3-in-1 Retractable USB Cable that eliminates a box full of tips. This one works on Apple and Android devices. This company makes all of Apples power supplies and they have a wide range of accessories that make inexpensive conference gifts or again trade show handouts.

ImageLastly, RCA unveiled a USB wall plate charger. It plugs into a standard home AC outlet, turning a regular outlet into a two port rapid charging outlet for portable devices with a single regular AC outlet. Retail is $19.99.

If we can help your team find the right promo or corporate gift, please call me. Wendt is now iHome, Sony, Canon and Apple distributors for name brands along with a number of niche brands.

CES preview

The excitement is building – no not Super Bowl – that’s a month away. For tech-savvy minded folks – The Consumer Electronics Show – starts Tuesday. It has an impact on your business, on personal space and drives culture and trends.

As in year’s past, I’ll be covering the event for our clients and several online magazines. The Blog page at http://www.wendtproductions.com will be updated daily.

Just how big is CES:

• 1.8 million square feet of space – bigger than 31 NFL fields.
• The entire Las Vegas Convention Center – The Las Vegas Hotel – The Venetian Convention space, and outdoor parking areas that are now tented.
• 150-thousand attendees
• $39 room rates? Ha! – try $650 a night.
Stars from Justin Bieber to rapper 50 Cent to Snooki, are booked to make appearances on behalf of the major exhibitors.

Major Trends to Watch:

• Internet TV – The big players, Sony, LG, Panasonic, Vizio are all trying to beat the rumored Apple TV to market. Apple won’t comment in advance but look for an Apple announcement this year. For boardrooms, training rooms to the bedroom, our advice is hold-off on spending until summer. Many of these products never make it out of the starting gate.
• Ultra Notebooks – Apple started the trend with the MacBook Air, and the major players HP, Dell, IBM will all introduce thin, solid state drive, longer battery life devices. This spring look for Apple to bring these features to the MacBook Pro line.
• Digital Health – An entire section is dedicated to the integration of wireless, iPhone or Smartphone size add-ons to monitor and help manage everything from diabetes to heart monitors. Big business and a way to keep aging parents independent longer. Implications for controlling employee health care costs through wellness programs all tied to personal accountability.
• Sports and Fitness – From the Nike shoe that tracks your run to diving deep seas, technology to make your workouts and outdoor activities more fun, safer and more effective are being launched.
Finally, if your company has a specific promotion, rewards or loyalty program that is planned for 2012 and you want Consumer Electronics for the driver, please email me. We have volume pricing discounts with all of the big names, fulfillment and marketing support.